We see to it that we give the right amount of exposure and the perfect blend of messages and events to grab attention and convince consumers to take action. From strategic planning, consumer research and brand consultation, we help clients achieve brand objectives.
The Challenge
Electrolux Philippines together with Campaigns Cebu made history as they came up with the biggest Laundry Charity Marathon for two consecutive years, turning Metro Ayala sidewalk from pavement to wardrobe.
The event garnered national attention as it won the 2009 PANATA Silver Award for Marketing Services under the Special Events Category for Electrolux’s 1,000 Kilos of Heavy Loads and Lighter Hearts CSR Project and 2010 PANATA Bronze Award for Cause Marketing, Special Events Category for Electrolux’s A Thousand Kilos More of Old Clothes and Fresh Starts CSR Project.
2009
2010
